On December 4, fans across the country tuned in to watch the holiday season’s multi-generational celeb duo kick off Brach's first-ever tradition exchange and announce its holiday candy lineup.

On December 4, fans across the country tuned in to watch the holiday season’s multi-generational celeb duo kick off Brach's first-ever tradition exchange and announce its holiday candy lineup.

Essential Candy rereleases Holiday Blend Chocolate Mint organic hard candy

Babs, Pre-order Celebrate with Babs 🥰 Sharing my ✨Overnight French toast Casserole ✨ from the Mother's Day Chapter✨ #celebratewithba

Celebrity partnership Snack Food & Wholesale Bakery

Macklemore and Babs from Brunch with Babs Make Moments Sweeter with BRACH'S® Candy Canes, Swapping their Favorite Holiday Traditions and Revealing New Holiday Candy Lineup on Instagram Live

Barbara 'Babs' Costello Dishes on Fame at 74 and Her Most Popular Hack

Macklemore & 'Brunch With Babs' Swap Holiday Traditions to Launch BRACH'S Sweetness Swap The Hype Magazine: Unveiling the Pulse of Urban Culture - From Hip Hop to Hollywood! Explore a Diverse Tapestry

Celebrate with Babs: The TikTok Grandma's New Cookbook – Shelf Life

👋 hi its Babs! 🕊There are so many times that we set an intention to

Boozy Babes Sunday Drag Brunch Show / Party

Meet the 73-Year-Old TikTok Influencer Behind Brunch With Babs

BRACH'S® Sweetness Swap

Macklemore, Babs from Brunch with Babs reveal Brach's holiday