From Y2K looks spearheaded by Blackpink's Jennie, to 'New Chinese Style', Chinese fashion is being shaped by Gen-Z's new consumer categories
FOCUS is the content arm of The China-Britain Business Council
Generation Z - Wikiwand
How to Attract Chinese Tourists? A Marketing Guide - Marketing China
5 Chinese Gen-Z fashion trends you need to know - Focus - China Britain Business Council
An A to Z guide to China's 'core' fashion trends
Consumer Equality: Drive Business Growth to Tackle Racial Inequality
Well Fashion - Way Beyond Athleisure
China – FASH455 Global Apparel & Textile Trade and Sourcing
Chinese Gen Z will drive sustainability conversation in fashion, say experts, as Covid-19 heightens a sense of responsibility towards the natural world
China: leading fashion categories for Gen-Z consumers 2020
