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The sportswear company has decided that only software has a future in Nike’s technology vision. That means cutting the FuelBand, including a slimmer version planned for the fall.
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Nike Failed. Now Only Apple Can Save Wearables
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Nike Fuelband Review Digital Trends, 46% OFF
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Nike+ FuelBand - Wikipedia
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Nike could be fined over $530m for misclassifying thousands of workers, Nike
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Nike to stop making FuelBand hardware
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You can forget about buying a new Nike FuelBand
Nike FuelBand SE review: more social features, much longer battery life
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Just Do It: Nike To Exit Wearable Tech Business
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Sorry, Android fans, Nike FuelBand SE is still only for iOS - CNET
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Gallery, July, 2012
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Nike+ FuelBand SE review - the active person's fitness tracker, Wearable technology
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Sorry, Android fans, Nike FuelBand SE is still only for iOS - CNET
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Bahrain This Month - April 2012 by Red House Marketing - Issuu
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Nike FuelBand: Did the Brand Score a Goal? - Knowledge at Wharton
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Nike's Play in the Digitization of Fitness - Technology and Operations Management
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