Industry analysts see investment value in developing professional leagues and growing college events.
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Women's Sports Are Raking in Investments. The Final Four Shows Why
How Title IX Helped Make Women's Soccer a U.S. Force - The New York Times
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Myth or reality: Will Caitlin Clark take a pay cut going to the WNBA? - Yahoo Sports
28 Influential Women Executives in Sports Media, From ESPN to
83% of brands plan to increase media investment into women's sports in 2024, study reveals - SportsPro
Invest In Women's Sports Sticker – GOALS
Women's sports are proving they're worth the investment - The Boston Globe
Why your brand should invest in women's sports, Stuart McKinnon posted on the topic
Sports Economics Must Improve by Including Women in the Data Set
2023 World Cup comes as interest, investment in women's sports soars
