Has marketing women's sport moved on from Ladyball?

How women's sport is sold often reduces it to a 'pinkified' pursuit which is inferior to and less serious than men's sport

Trend Watch: What Marketers Need To Know About Women's Sports in 2023

Chemistry How Lidl changed the nation's attitude to Ladies

Has marketing women's sport moved on from Ladyball?

Lady Ballers (2023) - IMDb

Why brands need to play catch up when it comes to opportunities in

Women's sport enters 'new era' after Lionesses' historic win

The Weekly 3.4.10 by Crested Butte Weekly - Issuu

The evolution of women's sport and what it means for marketers

Does Sex Sell Women's Sport? – One Sport Voice

Women's sport enters 'new era' after Lionesses' historic win