The Swedish store's measurements will now be in line with standard UK sizing
H&M makes bigger clothing sizes following customer complaints, UK News
H&M Clothing Logo
H&M and Other Brands Face Backlash From Chinese Consumers - The New York Times
H&M Pivots to Big Data to Spot Next Big Fast-Fashion Trends - WSJ
H&M to tweak UK sizes after complaints
H&M Clothing Logo - LogoDix
How Shein outgrew Zara and H&M and pioneered fast-fashion 2.0
H&M admits it needs to fix inconsistent sizing after returns fee backlash - Retail Gazette
sizes - latest news, breaking stories and comment - The Independent
H&M - latest news, breaking stories and comment - The Independent
H&M controversy: Why are brands still getting adverts with children wrong?
How Shein outgrew Zara and H&M and pioneered fast-fashion 2.0
H&M is changing its clothing sizes in stores after customers complain they come up small