In logo design, negative space is the space that exists between shapes. It actually carries as much weight as the logo shapes without actually having any weight. In a one-color black logo, the graphic is typically depicted in black and the space around it would be left blank, leaving it white. This white space is the negative space and it gives the eye a rest and balances out the darker shapes, increasing the appeal of a design.
60 Creative Negative Space Logo Designs
Graphic Design That Works Secrets For Successful Logo, Magazine
negative space logo design concept by idealistudio on Dribbble
80 Clever Negative Space Logo Designs
3 positively clever ways to use negative space in logo design
Negative Space in Logo Design - Tips & Inspirations
Negative space logos on Instagram: “Tortoise logo design by
Inspirational Art of the Week #55 - Smart use of negative space
3 positively clever ways to use negative space in logo design
Negative Space Logo: Basic Principles, Types and Benefits
3 positively clever ways to use negative space in logo design
Finding positivity, in negative spaces. . . . . . . #logo #design
Negative Space Logos: The Art of Hidden Meanings - GraphicSprings
This ingenious logo turns negative space into a positive message