Not something you see every day, a major brand taking the decision to remove their own branding colours from their own products. The Guardian reported Tesco ‘has ditched its blue-and-white striped Value label in favour of a new softer brand’ as a way of trying to ‘relieve consumers of the…
How colors can influence consumers buying decision? - Indian Retailer
Tesco shoppers warned of major Clubcard changes to hit members in weeks - Daily Record
London Tesco given lowest food hygiene rating after 'customer saw rat', UK News
We have to build better brands and we need a different conversation', admits Tesco chief
in the news Tesco ditches its own branding colours
Tesco Ditches Jack's As Discounter Flops Amid Strong Grocery Sales
Tesco bringing back free children's meals for half term - MyLondon
Francesca Kennedy Wallbank on LinkedIn: #fmcg #greenwashing #tesco
Woolies to ditch its no-frills Homebrand label to address perceptions of inferior quality
Las Americas supermarket
Tesco shoppers boycott supermarket item 'on principle' after massive price rise - Chronicle Live
I visited Tesco, Lidl and Morrisons on 'Freedom Day' and had no reason to worry' - HampshireLive
Mars bars given environmentally-friendly new look with paper packaging
Kraft Singles Ditch Artificial Preservatives
