When entrepreneur Skúli Mogensen started a new low-cost airline based in Iceland in early 2012, the space was ripe for disruption. U.S. and European Wow Air is facing increased compeititon and needs to reinvent its business.
Wow Air shuts down on lack of financing, stranding 2,700 flyers - BNN Bloomberg
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Wow Air Low-Cost Carrier Demise Latest Threat to Iceland - Bloomberg
WOW Air 2.0 set to launch in a matter of weeks - Real World Aviation - Infinite Flight Community
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WOW Air 2.0 set to launch in a matter of weeks - Real World Aviation - Infinite Flight Community
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Is Wow Air's reboot going to 'make flying fun again'? - The Washington Post