Brands have evolved over several centuries from simple tools for recognition to something much more nuanced and sophisticated in the modern age. Being an agile brand means taking part in a relationship with consumers. While this means giving up some control over your brand, it rewards you with loyal long-term customers. The Agile Brand follows the story of branding from its beginnings to the authentic relationship with brands that modern consumers want, and gives practical examples of what you can do to modernize your brand in meaningful ways.
3 Ways Agile Brands Embrace Storytelling
Marketing AI Profile: Greg Kihlström
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The Agile Brand Podcasts - The Agile Brand Guide
The Agile Brand: Creating Authentic Relationships Between Companies and Consumers by Greg Kihlstrom
The Agile Brand Podcasts - The Agile Brand Guide
Being Authentic in Business:A Comprehensive Guide - Carma Spence
Greg Kihlstrom: Kindle Store
The Agile Brand” – Greg Kihlström
Digital Delight: Planning, measuring, and optimizing
The Long-Term Benefit of a Modern and Agile Brand; Off Script No
Customer Data Platform (CDP) - The Agile Brand Guide
Greg Kihlstrom - The Agile Brand
The Agile Brand™ with Greg Kihlstrom on Apple Podcasts
