HIGH-STREET tycoon Theo Paphitis is looking to ramp up international sales at his lingerie chain Boux Avenue, after investing in new IT systems and a dedicated distribution centre.
Boux avenue: Theo Paphitis hopes to boost lingerie profits with new IT, City & Business, Finance
Theo Paphitis's lingerie brand Boux Avenue plots global expansion
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Boux avenue: Theo Paphitis hopes to boost lingerie profits with new IT, City & Business, Finance
Theo Paphitis: Boux Avenue has “come of age”
Profile: Theo Paphitis
Theo Paphitis: Boux Avenue has “come of age”
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