Marketing Strategy What is the difference between a "marketing strategy" and a "strategic marketing solution?" It's a question we hear from a lot of business leaders. A marketing strategy is the action plan that takes your business from where you are today to where you want it to go. It…
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PDF) Strategic Foresight for Collaborative Exploration of New Business Fields
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Thinking about the Future: Guidelines for Strategic Foresight: 9780978931704: Andy Hines, Peter Bishop: Books
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