British retailer PrettyLittleThing is offering a currently sold-out denim thong for festival season, prompting bewildered responses from Twitter users.

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Pretty Little Thing Releases a Denim Thong for Festival Season

Pretty Little Thing Releases a Denim Thong for Festival Season

PLT has created a denim thong to wear at festivals

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Pretty Little Thing Releases a Denim Thong for Festival Season

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