Skims' Strategy - 10 Reasons Kim Kardashian's Brand Took Off

Investors have taken notice of Skims injecting $240 million into the brand during a round of funding which valued the brand at $3.2 billion.

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SKIMS: The Marketing Strategy Behind Kim Kardashian's Shapewear

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The Top 15 Ways to Find New Customers in Retail

Kim Kardashian goes without underwear in skintight silk dress as

I Tried Items From Kim Kardashian's Brand SKIMS and Ranked Them

Kim Kardashian's SKIMS Earns $2M USD in Minutes

Kim Kardashian's Latest Skims 'Innovation' Is a Nipple Bra

International Marketing – The Scope and Challenge

Madelyn Badeaux (@BadeauxMadelyn) / X

Hülya Dikmenoğlu (@DikmenogluHulya) / X

Kim Kardashian Says SKIMS Was Born from a 'Very Vulnerable' Place

Kim Kardashian Has Learned Restraint - The New York Times