Official home of the IOC. Find the latest news and featured stories, information about IOC members plus Olympic principles, values and legacy.
The new Olympic identity is the first of its kind since the games began in 1896
IOC announces Olympic Esports Series 2023 with first-ever live in-person finals - Sportcal
Gallery - Evolving the Olympic brand
Logo of the Day - QBN
And the gold goes to…: idsgn (a design blog)
The IOC reveals updated brand identity for the Olympic Games
Logo of the Day - QBN
The Evolution of Olympic Torch - Design Swan Olympic torch, Olympics, Winter olympic games
Evolving the Olympic brand : r/graphic_design
Blog - Effetti Designs - Sports Marketing and Design Studio
Set for Success: 11 Inspirational Quotes from Top Athletes - Effetti Designs - Sports Marketing and Design Studio
The Olympic brand gets a design refresh