The Business Problem Founded in 1947 in New Zealand, Bendon is a global leader in intimate apparel and sleep. The company revolutionised the lingerie industry through its dedication to quality and innovation, creating a design philosophy that has grown stronger throughout its history.

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The Next Growth Opportunity: Customer Insights in the Age of Agile

Bendon: Brand awareness: Usage and Attitude Australia

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Fruit of the Loom #Consumer Behaviour

Nichola Quail on LinkedIn: The cost-of-living crisis is forcing more Australians to branch out

The Time is Now for 'Indies' in Insights

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Don't be like the Emperor and his New Clothesget the truth from your customers

Rethinking customer insights to drive growth for SMEs

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Experts Everywhere: How Remote, Independent Market Research Specialists Are Bringing Data, Savings and Agility to Companies

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