The supermarket decided to use a 'real' woman to show off its wares
Asda showered with praise for using woman with stretchmarks to model lingerie - Leicestershire Live
Asda praised for choosing woman who has stretch marks to model its underwear - Leicestershire Live
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Low-resolution PDF (12Mb) - Attire Accessories magazine
M&S praised for using 'normal' model with stomach rolls and stretch marks in underwear ad - Mirror Online
Asda praised for choosing woman who has stretch marks to model its underwear - Leicestershire Live
Asda praised for using mum-of-two with stretch marks to model Valentine's Day lingerie - Derbyshire Live
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